40 to 60% of qualified B2B deals end in no decision. Find out where yours are most likely to stall.
Source: Matthew Dixon and Ted McKenna, The JOLT Effect (2022), from 2.5 million recorded sales conversations.
What your result looks like
Example reading. Each letter fills to your score for that pillar.
Start the self-audit
16 questions, under ten minutes. Pick “I’m not sure” rather than guess. Your reading appears the moment you finish, before we ask for your email.
Sixteen questions score your Visibility, Evidence, Library and Outcomes, the four pillars of the VELO™ method, and name the one to fix first.
Built by Kevan Smith, from the questions that decide long, high-trust B2B sales.
Each question asks about something you can check this week. Your result names the pillar to fix first and three things to do about it.
Start the self-audit